Director
Producer
Lead Editor
Project Management

TECHNOGYM

Technogym is a renowned leader in the fitness equipment industry. With a strong focus on innovation and cutting-edge technology, Technogym has revolutionized the way people exercise.

Partnering directly with Technogym’s Head of Content and production team in Italy, I was tasked with producing two new video-series that matched their existing content’s look & feel. In addition to the video production, I also needed to produce still photos that adhered to their internal visual guide for their mobile app.

• Lead the entire end-to-end photo & video production process
• Oversaw preliminary casting
• Sourced soundstage location
• Negotiated + hired all talent, crew and creatives
• Lead the post-production workflow
• We produced a total of 12 videos + accompanying raw photo assets to be used in the Technogym - Training Coach app.

THE DETAILS